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"Melanie Serra has preformed at the highest level concerning professional interior design services, creating innovative solutions and adhering to budget guidelines.  She surpassed our expectations concerning our budget guidelines by saving the developer approximately $6,000.00.  After 2.5 years of aggressively marketing our 3 bedroom condominiums ($430K) with no results, Melanie Serra's vision and talent has now enabled our community to effectively market our 3 bedroom condominiums creating 3 new sales in less than 30 days after model completion"!
Kevin White, Coldwell Banker

"As the child of a decorator and a native of Atlanta, I have been surrounded by the Atlanta home “scene” my whole life, I must say that Melanie outshines so many in this business.  She is one of the most hard-working, self-starting individuals I have met in this business ~ no dilly dallying around and just gets straight to work!  She’s not afraid of getting her hands a little dirty in helping produce an end result that always exceeds expectations.  Every client is amazed by the final product once Melanie has added her professional touch to our staged homes…she truly deserves an A+!" 
Kelly Coker Smith
Real Estate Agent
www.AltantaAgent.com

“What our Emory students say about the “Decorate to Sell” course
I think Emory's "Center for Lifelong Learning" is very smart to find instructors like Melanie Serra.  I took her course, "Decorated to Sell" and it was an absolute joy in every way.  Ms. Serra is NOT a "snobby designer" who decorates with only her opinions.  She listens to her clients and students and offers her educated experience.  She seems to truly love people as well as her work.  This is, indeed, reflected in her class and the way she teaches. She is most attractive and upbeat and seems to have endless energy.  I was challenged in the in-class assignments to see a different way of looking at things.  It was a wonderful experience and opportunity for me and I am very grateful.  
Jo Robinson

 

 

Meet Melanie

Mel Serra

The highest reward for a person's work is not what they get for it, but what they become by it.

Melanie Serra’s approach to interior design is fresh, innovative and less expensive than the traditional approach to interior decorating. She transforms residential interiors from ordinary to extraordinary by rearranging existing furniture and accessories. The concept known as interior redesign - also called “use-what-you-have decorating” - is fast becoming the most sought-after design service in the industry. One of the early pioneers of the trend, Melanie has been reviving interiors for 15 years and has worked with clients in Dallas, Philadelphia and Atlanta.

In 2006 she founded the Home Stager's Guild, a certified training program in Home Staging and Interior Redesign (www.thehomestagersguild.com ). Recently she became a consultant and was named the Atlanta instructor for the Dewey Color System. She will be working with homeowners in this new color methodology as well as training other designers and stagers to become color experts in this exciting new program.

Melanie’s credits include photo stylist for Omega Studios of Dallas Texas, where she supervised set design and production for the JC Penney Home Furnishing Catalog.  She has been a design and product consultant for many major manufacturers in the interior surfacing industry, such as Duron Paints & Wallcoverings, Nevamar Decorative Laminates and Prince Street Carpets.

Melanie also works with the real estate community staging homes for resale. She has been praised for increasing the average market value of a home by 20 % with her “staging” techniques. As Member of I.R.I.S., (Interior Redesign Industry Specialists), Melanie received her certification for C.I.S.S., (Certified Industry Staging Specialist). She also received recognition for best design in four categories at the 2002 National Redesign Conference, and was awarded the “Best Art Arrangement Award” in 2003.

Melanie is a published author who writes about Decorating for the Dunwoody Crier, a local Atlanta newspaper.  She has received editorial coverage for her work in the Philadelphia Times Herald and the Atlanta Journal-Constitution.  She’s been featured on television, as a guest redesigner for Jacksonville’s “The Morning Show.” Melanie is also an instructor at Emory University- Center for Life Long Learning, where she teaches a course on “Decorating To Sell. She is a professional speaker on the topic of “Use What You Have Decorating” and "Home Staging".

Awards and Recognition:

bullet 2003 I.R.I.S. Best Art Arrangement - National Interior Redesign Conference in Scottsdale, AZ
bullet 2002 I.R.I.S Best Interior Redesign - National Interior Redesign Conference, Boston, Mass
bullet 2002 I.R.I.S Best Real Estate Design - National Interior Redesign Conference, Boston, Mass
bullet 2002 I.R.I.S Best Bookcase Display - National Interior Redesign Conference, Boston, Mass
bullet 2002 I.R.I.S Best Overall Design - National Interior Redesign Conference. Boston, Mass

Professional Credentials:

  • Design & Product Consultant to residential and commercial architects and interior designers.

  • Certified Industry Staging Specialist

  • Dewey Color Consultant

  • Photo Stylist / Production Coordinator for National Interior Home Furnishings Catalog

  • Studio Production Coordinator 

  • Food and Prop Stylist  for print and television advertising

  • Paint Manufacturer Color Consultant

  • References supplied upon request.

  • Fully insured

  • Member of I.R.I.S.

  • Affiliate Member of IDS

  • Owner and instructor of The Home Stager's Guild.

             

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